Art Direction
/
Experience
/
Social
Nike Run Your Run
(
2
)
/ About the project
We’ve created a dedicated running hub in Seoul, combining entertainment and fitness into an immersive experience. Runners can choose from a variety of activities for a day filled with excitement in the vibrant heart of the city.
Our goal is to inspire runners to rediscover the joy of running and the power of running together—while uncovering some of Seoul’s hidden treasures. We celebrate every runner, honoring their unique journey and progress throughout the year, as they embrace each step and cultivate a positive mindset with Nike.
/ Credits
Client:
Nike Seoul
Creative Director:
Haehyun Park
Art Director:
Niccolò Gorfer
Designers:
Yooin Cho, Doyeon Lee
/ Year
2024
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